New

A new dating app: the advantage that fades after six months

The instinct is to join wherever the most people are. It sounds sensible and it is usually wrong, because what matters is not how many profiles exist but how many of them will actually reply to you.

The arithmetic nobody does

A service with a million users sounds better than one with a thousand. But you are not competing for a million, you are competing for the attention of the people you approach. In a large place, each of them receives dozens of approaches a day and learns to ignore most of them.

In a small place, an approach is an event. It gets read, it usually gets answered, and sometimes it starts something. Reply rates in a young community are higher by an order of magnitude, and that is the number that decides whether you meet anybody this month.

The advantage is temporary. It exists in the first months and disappears as the service grows. Whoever joins early gets it; whoever waits for the service to fill up arrives exactly as it runs out.

What to check in something new

A new service is also a risk, and honesty requires saying so. Check that there are real legal documents rather than an empty page, that there is a clear route to delete an account, and that there is somewhere to report a user and that the report reaches a person.

Check what happens when you block. A block that only hides messages without making both sides disappear from each other is not a block.

And ask the simple question: who is behind this and how do you reach them. A service with no email address answered by a human is a service you cannot reach when something goes wrong.

Where TOKME is right now

The app is in the final stages of store review and the community is being built now. Which means exactly what is written above: whoever joins now arrives during the period when an approach still gets read.

We are not claiming there are a million people here, because there are not. What is here is a product built around the idea that it is better to see and hear a person before deciding about them, and a waiting list you can join to hear on launch day.

Why now specifically

An approach gets read

Reply rates in a young community are far higher than in a saturated one.

A profile stands out

A new profile gets attention it will not get later.

Free credits

Early sign-ups get a credit pack on launch day.

Frequently asked questions

Why join a new app instead of a large one?

Because what matters is reply rate, not profile count. In a large community each person receives dozens of approaches a day and learns to ignore them. In a young one an approach still gets read.

When will TOKME be available?

It is in the final stages of app store review. Leave an email address in the form at the bottom of this page to hear on launch day, along with a credit pack for early sign-ups.

Are there enough people for it to work?

The community is being built now, and that is the honest answer. At this stage the advantage is in reply rate rather than volume, which is why joining early is worth more than waiting.

What makes TOKME different?

Three structural things: nobody can message you without your approval, your exact location is never revealed, and there is no monthly subscription. On top of that, video and voice dates happen inside the app, and a masked date starts with personality.

The app is almost here. Want to know when?

TOKME is in the final stages of store review. Leave an email address and you will be among the first to know on launch day, with a free credit pack for early sign-ups.

The address is used for the launch notice and nothing else. We will not pass it on, and you can leave the list at any time.